Why are organic seo results more relevant
Perhaps you"ve read one of our previous articles in which we explained the basic difference between organic seo results and sponsored ads. For those of you who are not familiar with the difference: ^natural^ results are what a search engine shows you when you type a given phrase into it. The results are shown in a given order that depends on the alleged relevance of the websites. Sponsored ads, on the other hand, are paid services. Some owners of websites are in a hurry to make their businesses visible to the entire world, so they pay search engine owners to place their results in the first place. This is the basic difference between the two. However, is the second method really a good way? Does this shortcut guarantee quick success? Not necessarily so. Imagine you want to buy something; let"s say you"re looking for a bike. You type the phrase ‘mountain bicycles" into the search engine and this is what you see: several thousands of organic seo results plus two or three sponsored links on the top. While some people might prefer to click on the sponsored links, most of us will avoid them. Do you know why? Because they"re simply either not relevant to what you"re really looking for or we believe there is a kind of trick that we"d rather avoid. We don"t TRUST sponsored links. This is why organic seo is one of the best ways to promote a business.